There is no doubt that TikTok is the social network of the moment with more than 500 million active users according to data from the statistics portal Statista, a site that also positions it as the ninth most popular social network in the world. So as a designer, illustrator or creative of the image, you should use TikTok that presents you with an open space for expression that can make you go viral overnight.
Many image creatives are concentrating on TikTok who found in this social network an excellent combination between visual and music to show their projects online and be seen by millions of people. Many designers and illustrators are neglecting the likes of Instagram, which until now was a favorite, and they are using TikTok to their advantage to build a solid network of followers.
Here are 5 ways to use TikTok if you are a visual creative to perfect your craft through social networks, exploit it in your favor and stay at the forefront. If you don’t have an account yet, this might encourage you to start with yours and not give up.
1 illustrate your skills
You do not have to change anything in your style or technique to join the ranks of designers or visual artists on this social network, but the way in which you share your work with other users. You have to be very creative to address the trends that emerge on a daily basis. Here are two examples of it:
@jamesllewisThe tape peel at the end got me like? #foryou #art # artist ♬ Devil Eyes – Hippie Sabotage
@tyranasaurusrexartFirst? #fanart #drawing # pokemon ♬ Originalton – a.mazing.ly
2 show a glimpse of the creative process
Instead of displaying the finished product like you would on your professional site or on a neat Instagram. This social network allows you to inform the world of the process to create your pieces, recommendations, errors, experiments or whatever you think is of value to your followers, all in a matter of seconds. Check out this creative behind the scenes in photography.
@ jordi.koaliticFunk? #art #video #viralvideo #artist #creativity #mix #photo #photograhy #viral # tiktokcreator ♬ original sound – jordi.koalitic
Here’s another example, from a lettering artist Jamess Llewis with more than 800,000 followers on his TikTok account:
@jamesllewisDescribe it with a words beginning with P. #a #artist # foryou ♬ original sound – keatsdidit
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3. Exploit your editing tools
Here’s an excellent tool to display long-term work in seconds, use all the editing you need. Speed up the time to show long processes. Your creativity is the limit. In the following video, British artist Adam Salisbury with 400,000 followers shows the creation of a mural in seconds.
@adamsalisburyartCars bedroom! ??? I’d really appreciate if you followed me on Instagram – link in bio! ??? TY! #cars #disney #foyou #fyp #art #uktalent # tiktok ♬ Speeding Cars (Acoustic Version) – Walking On Cars
4. Show your talent with little tutorials
Small tutorials are a powerful way to build an audience and show off tips and tricks that you have learned throughout your career. This will help you build a loyal following.
@fruitzfriendzAs Requested It’s Tutorial Time !! ? #tiktokpartner #foryou #tutorial # originalcharacter ♬ original sound – fruitzfriendz
5. Excellent editing tool
If the 4 points above did not convince you to create your own TikTok account and promote your work. We recommend this application as a free editing tool. You do not have to publish, you can only use it to edit short content, for social networks and not so produced.
The in-app effects contain many tools to optimize your video editing process. From triple facial effects to clean transitions, there are plenty of options to play with in editing.